Brand Concept

Brand Concept

Creating Memories of a Place Through Flowers

From the Character of a Single Flower to the Atmosphere of a Space

Eri Sasaki reads the interplay of line, color, and fragrance in each floral material, then composes the scene a space needs. From small bouquets for gifts to floral installations for shops and events, she aims to create impressions that go beyond mere function.

In settings connected with beauty, wellness, Japanese products, and international business, she explores expressions that naturally bring people and brands closer through flowers. Through dialogue for each request, she develops proposals aligned with the purpose of photography, exhibitions, and gifts.

A floral designer finishing a piece while hand-tying seasonal branches and flowers
A worktable lined with pruning shears, vases, and flowers in various colors and shapes

Our Creative Principles

Giving Each Material's Character a Meaningful Form

Rather than simply adding visual splendor, we carefully refine the way flowers open, the texture of vessels, and the direction of light. We determine each composition with the viewer's perspective in mind—from those visiting the space and picking up a product to those receiving a gift.

Observing the Materials

We select seasonal flowers and draw out their most expressive qualities from the movement of their stems and leaves.

Designing Negative Space

We create a rhythm that remains compelling both up close and from a distance, in harmony with the light and flow of movement in the space.

Entrusting Feelings

We honor the sentiments behind anniversaries and expressions of gratitude, finishing each piece beautifully through the moment it is handed over.

Connecting People and Places

We take in the background of a brand and the purpose of an event, then paint a scene that remains in visitors' memories.

Hands at a table discussing a project with floral references and samples

Expression Begins with Dialogue

Aligning on Purpose and Atmosphere

When discussing a project, we confirm the role flowers need to play using photographs of the venue or product, the date and time, and the intended recipient as our starting points. Requests range from shop and event florals, gifts, and corporate collaborations to displays for product photography, tailored to the scale of each project.

Fees vary depending on the scope, floral materials, and whether setup is required. We welcome requests from Japan and overseas, so please begin by telling us what you have in mind.

See How to Request Our Services

Bringing Floral Expression to Your Next Setting

Please tell us about your needs for floral installations, gifts, photo shoots, or collaborative projects. We would be pleased to discuss a proposal tailored to your project.

Contact Us Here

050-5574-7787